Our Job
The Berlin backyard based „fruit manufacturer“ Proviant is best known for its organic smoothies and lemonades. Our task: place Proviant in lifestyle media and introduce the brand to relevant influencers.
Focus PR
Emphasizing Proviant’s messaging (sustainably produced organic drinks) we targeted lifestyle and trade outlets, approached relevant cafés and bars and created tasting opportunities through promotions and activations. Further we provided influencers with product and created social media buzz around the brand.