Our Job

Gordon’s latest innovation - pink gin.

We introduced this new product through events, influencer relations, social media, classic product PR and desk drops.

Social Assets
PR Imagery
PR Events

Focus PR

While the classic Gin & Tonic was this summer’s most popular drink Gordon’s looked to approach a rather female and fashionable target group. We placed the pink gin in food, lifestyle, fashion and women’s magazines and activated relevant influencers through events, seedings and tastings.

essen & trinken, Cosmopolitan, Grazia, myself, inStyle

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