BOSTON, FEBRUARY 2016 – For spring/summer 2016 Boston-based New Balance will debut four new Made in USA Distinct Collection styles including the classic men’s 997, 998, 1300 and 1700. In 2016, the New Balance Made in USA portfolio celebrates exploration, with the Q1 Distinct Collection paying tribute to sea exploration through details inspired by nautical voyages and vintage schooners. The New Balance Made in USA Distinct Collection: Explore by Sea will launch March 1 with a suggest retail price of $249.95 – 279.95.
The New Balance Made in USA: Distinct Collection offers timeless classic New Balance styles with premium material executions and distinct details that represent our high-quality craftsmanship and pay homage to New Balance’s history of domestic manufacturing. Designed and crafted in New England, the Made in USA Distinct Collection: Explore by Sea pack makes use of domestic materials, offering a distinct, premium silhouette for the sneaker connoisseur.
The Made in USA Distinct Collection: Explore by Sea pack utilizes Horween leather in a color palette influenced by the copper, woodwork and sails of schooners. Other details include a graphic insole and original technical details of the styles including ENCAP® and ABZORB®.
New Balance worked with St. Louis craftsman, Jermain Todd of Mwanzi, to promote the launch of the Made in USA Explore by Sea Collection through NB Lifestyle’s global marketing campaign. Jermain creates unique, chic and ecologically-friendly furniture that all start as disparate pieces of recycled matter. His innovative approach to design and woodworking make him a unique craftsman and his pieces can be found in many high profile restaurants, retail locations and homes all over the U.S. More on Jermain and his connection with New Balance Lifestyle can be found here: